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It Has Come to Protein Iced Tea

In the early 1950s, “Hi-Proteen” powder, one of the first modern protein supplements, hit the market. Initially, it tasted awful. But after its creator, Bob Hoffman, added in Hershey’s chocolate, the flavor improved. (He used a canoe paddle to stir…

20/06/2025

The Future of the HPV Vaccine Is Up in the Air

One of the most effective vaccines available was going to become more accessible—until RFK Jr. dismissed the CDC’s advisory committee.

19/06/2025

Welcome to the Janky Web

A car that accelerates instead of braking every once in a while is not ready for the road. A faucet that occasionally spits out boiling water instead of cold does not belong in your home.

18/06/2025

The Perfect Astronaut Is Changing

To reach Mars, future astronauts will need to maintain uncommon levels of cheer in situations both terrifying and boring. They will be dealing with unknowns the likes of which humanity hasn’t seen since the inception of spaceflight.

17/06/2025

Introducing The Atlantic Games: A digital parlor of puzzles and play

New destination for games includes brand-new puzzles Fluxis and Stacks, alongside Bracket City, Caleb’s Inferno, and the Crossword

17/06/2025

America Still Needs Energy-Efficient Dishwashers

For most of the past half century, the arc of energy efficiency bent toward savings. Once Congress passed the nation’s landmark energy-saving law, the Energy Policy and Conservation Act of 1975, federal regulators routinely tightened the screws on…

16/06/2025

Another Side of Modern Fatherhood

Much of what you’ve heard lately about men has probably been negative. Young guys, we’re told, are being radicalized and sucked into the manosphere; adult men are toxic, or victims of a loneliness epidemic.

14/06/2025

Hollywood’s Nostalgia Timeline Is Getting Shorter

The remakes of How to Train Your Dragon and Lilo & Stitch have arrived before anyone can miss the originals yet.

13/06/2025

The Newspaper That Hired ChatGPT

For more than 20 years, print media has been a bit of a punching bag for digital-technology companies.

13/06/2025

Embrace the Spirit of Experimentation

Want to stay current with Arthur’s writing? Sign up to get an email every time a new column comes out. In financial circles, the investment strategy many people pursue during chaotic times is known as the “flight to safety.

12/06/2025

Good Taste Is More Important Than Ever

There’s a lesson I once learned from a CEO—a leader admired not just for his strategic acumen but also for his unerring eye for quality. He’s renowned for respecting the creative people in his company. Yet he’s also unflinching in offering pointed…

10/06/2025

The Atlantic Festival, September 18–20 in New York City, Announces First Speakers and Tickets on Sale

Festival to feature Mark Cuban, Clara Wu Tsai, Ken Burns, Lt. General H. R. McMaster, Monica Lewinsky

10/06/2025